Open magazine on a white textured armchair showing a landscape photo with trees and water on one page, and a hand holding a cup of coffee on the other page.
A minimalist line drawing of a flower inside an oval shape, with brown lines on a black background.
Text with the name Alexa Brown in large brown font

MEET THE STUDENT

“My brand helps curious humans who experience a sense of "not-enoughness.”

A person wearing black pointed shoes and blue jeans standing on a gray concrete floor, looking down at an open magazine with various images and text.

ALEXA’S MAGIC

“By blending grounded rituals with joyful exploration, my mission is to help others embrace the messy, beautiful process of being human, fostering a life rooted in love, presence, and community.”

Excerpt taken from a portion of Alexa’s work in brandshift Method™

BRAND COLORS

Color palette with eight circular swatches arranged in two rows, featuring cream, light blue, beige, orange, rust, brown, taupe, and peach colors.
Silhouettes of several small and large butterflies in a light gray color on a white background.

BRANDSHIFT METHOD WINS:

VIP Shift meant extra 1:1 time for Alexa and me to develop the brand visuals, including these personal, hand-drawn design elements Alexa created.

A woman preparing tea or coffee in a modern kitchen with wooden shelves and decorative items, with gold text overlay reading 'Ways I Choose Self-Trust even when it’s hard'.

Student content in the wild

When you know WHAT to say, HOW to say it, and HOW to make it look good, your content becomes a beacon your dreamy clients help but become obsessed with.

Screenshot of an Instagram post discussing creating intentional gatherings at home and capturing meaningful memories with practices like savoring moments and listening.
Social media post with overlaid text that says, 'I asked ChatGPT to act like someone who just finished listening to an episode of me/you/us/we...'
Close-up of a page with notes titled "FIELD NOTES FROM: Tuning In: Intuition, Creativity & The Courage to Be Fully You with Kelsey," placed on a wooden table. Part of a person's arm and hand holding a small round object is visible in the background, along with a plant and some nearby objects, including a plate with a bar, and a small metallic container.
Checkerboard pattern with black and white squares.

LOGOS

Text that reads 'Alexa Brown' in brown font.
Close-up of a brown cursive signature on a white background.
The uppercase letter A and B in large, bold, brown font on a white background.
A handwritten-style text graphic that says 'open up hearts' in brown cursive script.
Text with the name 'Alexa Brown' written in large brown font

APPLICATION

A collage of various wellness and lifestyle related images and text, including a person holding a cup, flowers, a handwritten letter, a woman drinking tea, a tattoo with flowers, and nature scenery with trees and water.
A beige silhouette of a butterfly with symmetrical wings.
Two beige stylized leaves overlapping on a white background.

BRAND ELEMENTS

A faded, abstract illustration of a flower with five petals.
Stylized abstract plant or leaf design in muted green color.
A cartoon illustration of a white star with a brown outline.
A simple line drawing of a spiral-bound notepad with blank pages.
Abstract beige flower with elongated petals on a white background.