Your Website Isn't Converting Because of Design. Here's the Real Reason.
Web, Web Design Sara Schultz Web, Web Design Sara Schultz

Your Website Isn't Converting Because of Design. Here's the Real Reason.

A beautiful website can still miss the mark if the identity behind it isn’t clear. In Part 2 of this better-website series, we’re getting into website design strategy, from creating a strategic homepage flow to translating your navigation into a thoughtful user experience. Because great website design isn’t just about making things look good. It’s about creating a clear, intentional experience that starts with a brand identity you’ve actually decided on.

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Why You Need a Submark
Branding, Business 101 Sara Schultz Branding, Business 101 Sara Schultz

Why You Need a Submark

When I tell people I’m a designer, most often they respond and say, “Oh, so you make logos, right?”. Well, yes! But there is so much more to visual design than just a logo. Designers create patterns, moods, vibes, illustrations, animations, artwork - the list could go on and on. Design itself is so much more than logo creation. It’s the creation of a visual aesthetic that supports a brand, idea, or person.

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