EP3: Your Day 1 Decisions Are Bottlenecking You

If you’re still selling through the same lens you built on day 1 of your business… you might be the reason your momentum stalled.

In Episode 3 of ObsessedFM, I walk you through the invisible cost of duct-tape branding and how to stop being held back by decisions that no longer fit who you are now.

We’re not talking about burning it all down. We’re talking about realignment.

Show Notes:

• Why your brand feels smaller than your business

• The cost of building on outdated offers, visuals, and audiences

• How to spot where you’re outgrowing your own positioning

• What "brand stewardship" looks like when you’re scaling

• A BTS story from my own rebrand and pivot

Listen now:

Have thoughts? Any questions? Head over to IG and tell me all about it! DM me @heysaraschultz

If your brand is giving meh instead of magnetic, we need to talk. I help hands-on founders build the kind of brand people get obsessed with… and yes, it still looks hot.

Not just strategy.
Not just copy.
Not just visuals.

It’s full-breadth, all-in, deep brand building. So your business finally feels as good as it looks (and actually works, too).