ObsessedFM Season 3 · Private PODCAST · FREE
You're too good at this to still be charging that.
Six private episodes on why your pricing isn't
reflecting your genius and exactly what to do about it.
Hot Rate Summer Continues
❤️🔥
Hot Rate Summer Continues ❤️🔥
You already know your work is worth more.
You're not sitting here wondering if you're good enough.
You know what you're capable of.
You've seen what happens to your clients
after they work with you. You have the receipts.
And yet…
You're watching someone in your industry, someone whose work you've honestly seen up close,
charge double what you charge. And you cannot figure out why.
It's not that she's better. You know that.
So why is she making more than you?
Meanwhile, you're:
Sending proposals and spending 48 hours wondering if you charged too much
Adding more to the package without being asked, just to make the price feel safer
Saying the number confidently and still watching them negotiate
Doing the math in your head on what you've left on the table…and stopping yourself from finishing it because the number makes you feel sick
This is the plateau nobody talks about honestly.
Not a leads problem.
Not a hustle problem.
Not a visibility problem.
You've hit the ceiling of what your current setup can hold.
And no amount of confidence, content, or "charging your worth" speeches is going to move it.
The pricing isn't the problem.
What's underneath the pricing is the problem.
This season is going to show you exactly what that is, why it's been quietly running your business, and step by step how to fix it.
What changes when you listen to this season.
You stop second-guessing the number.
Not because you hype yourself up before every proposal. Because the foundation underneath the number is finally solid.
You start attracting clients who don't negotiate.
Not because you got better at sales. Because something shifted in how you're showing up before the call starts.
You raise your rate — and it holds.
Not a one-time leap you white-knuckle your way through. A deliberate, repeatable method that moves the number incrementally with the market confirming every step.
The business starts to feel like it's working.
Fewer clients at higher rates. More time. More energy. More capacity for the life you're actually building this for.
Six episodes. No fluff. Just the real mechanics.
Episode 1
Why "Just Raise Your Prices" Is the Worst Advice in the Industry
We're starting by burning down the advice you've been given.
Not because the destination is wrong. Because the mechanism is — and until we clear this up, nothing else sticks.
Episode 2
The Brand Problem Underneath Every Pricing Problem
Every pricing problem traces back to one of three specific gaps.
This is the diagnosis. The one that makes everything click. This is the episode people screenshot and send to their business bestie.
Episode 3
What a Premium Price Actually Requires from Your Brand
Premium isn't an aesthetic. It's not a font or a color palette or a really good Canva template.
It's what your brand communicates before you name the price, before you get on the call, before you say a single word.
This episode gets specific about what that actually takes.
Episode 4
The Identity Gap That Keeps Talented People Undercharging
Not imposter syndrome. Not a confidence deficit. Something more specific — and more fixable.
This is the one that hits hardest for the most talented people I work with.
You've been warned.
Episode 5
What Actually Happened When I Finally Raised My Rate
The real version. The actual numbers. What I changed. What I was scared of. What happened when I did it.
No highlight reel. Just the honest story — because I think that matters more than any framework I could give you.
Episode 6
How to Raise Your Rate Without Losing Your Clients or Your Nerve
The finale.
The order of operations, the stair-step method, how to handle existing clients — and the bigger picture, because price is only one of three things.
This is the one that tells you exactly what to do next.
I’m not new here
$750 → $7,500. Overnight.
Same deliverables. Same clients. Same scope of work.
Then a specific repeatable method took it to $15,000. Not a mindset shift. Not a rebrand. Not finally believing I was worth it. A decision…and understanding exactly what that decision was changed everything about how I build, price, and sell.
I'm Sara Schultz, brand strategist, founder of BrandShift Method®, and person with 12+ years in this industry and zero patience left for advice that sounds good on Instagram and does nothing in your actual business.
ObsessedFM is where I say the things that don't fit in a caption.
Season 3 is the pricing season. I'm not pulling any punches.
This is your hot rate summer.
Let's go get it.
Six private episodes. Free. Dropping over four weeks.
The season that makes charging more feel like the obvious next move, not the scary one.